A first ever collaboration with Director Eff Loygara, where he has this cool idea where a customer of OLX, an e-commerce platform for buying and selling used cars. In the story, she is trying to pick her first car out of a thousand to select from.
Since it's practically impossible to shoot a thousand flying cars, the client, agency, and production company came to us to develop the cars & visual effects in CGI.
The requirements for design is very specific, where we only can showcase top 10 city cars, which are the best selling ones in the country. We then decided to cover the brand/logos and what not, and design specific color pallete that matches the OLX blue tone.
In order to create the perfect stop motion, we need to think like a photographer. Instead of animating with keyframes, we pose, light, and record the pose manually and use stop-frame methodology at zero interpolation. That's took lots of dedication from all of our animators!
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MADE IN INDONESIA